Wednesday, December 30, 2009

20 adnetworks for 2010

Here is a list of 20 30 adnetworks for 2010. There is some thing for every one of us. Well, I hope so. It is all differents ways to monetize your blog or web pages. Here is hoping for you to gain a prosperous new year.

Tuesday, December 29, 2009

Link power

Link power is important to make rank gains. SEO gurus call it link juice. Will the link bubble pop soon? Well, some say in 2010. The world will experience some changes and that is no lie guy.

Monday, December 28, 2009

Content Farms


Remember the banner farms of the 1990's - well, welcome to the content farms of the 2010's. This is not a drill. There is an attempt to over power search engines. These sites have mountains of text the is gibberish.

Sunday, December 27, 2009

AOL to cut staff 1/3

Giant AOL will cut staff by one third of norm. This is terrible news. Feel sad for those losing jobs this holiday season. Things are not rosy. Sadly, many other people will lose jobs at the big search engines.

PPC prices

The good news is PPC prices. They are falling. Of course this means there is no recovery. I fully expected the price for each click to go up. However, I see that is continues to go down and now for big keywords that bring in a lot of traffic that were 38 cents I am paying only a mere 20. Talk about the future that never was.

Saturday, December 26, 2009

Jump to links


Google is using jump to links. This is new. It makes for a richer user experience. For example, use Google search engine to find - black nano.

Friday, December 25, 2009

Monetizing your blog

There are many monetization methods for your blog. Sadly, many blogs are not making you any money. However, this can be changed. For example, using adsense, or aff marketing. The key is to get traffic then convert it into money.

Thursday, December 24, 2009

Long Tail Search


OK one way to get more traffic is to use Long Tail Search to drive users. It is easier to rank for long tail keywords in the search engines. People focus on high traffic max pop words and since long tail is hard to figure out, they will often overlook certain segments of their viewers.

Wednesday, December 23, 2009

search marketing predictions

Here are five search marketing predictions for 2010. Well, those are his. Actually my three are -

1) more movies
2) more music
3) more copy

We will see a lot more movies as broadband get easier and cheaper. The days of the 56K modem are over.

GA Chrome

Google Analytics is a great product, so is Chrome. Therefore get the best of both worlds with Google Analytics extension for Chrome. This is plus max. I think that we can all go chrome now.

Tuesday, December 22, 2009

Google Algorithm


Thanks to Ann Smarty, here are the 200 parameters in the Google Algorithm. These are what determines which pages win the war. That means which rank on top with the world biggest search engine.

Monday, December 21, 2009

Google Adwords Changes


Let us stay up to date on Google Adwords Changes for 2010. Basically we are going to see more rich media as well as tools that are new. World's most powerful search team is improving their search engine. The goal will be to integrate adwords into your new strategies for acquiring consumers.

Sunday, December 20, 2009

Blogwalking


Blogwalking can lift your page. It will help you rank higher in the search engines. This is a simple low cost technique. Get use to posting comments on other blogs that are dofollow and you will get more attention as well as link juice.

Friday, December 18, 2009

pay phone model gone


The olskool pay phone model is gone. That is a model where people pay you per hour and you promise great returns on their expense. OK now people want results and they are less happy to pay. If you promise a lot, you must be able to produce. It is like before using the pay phone model even if your results were less than stellar the customer had to pay you for your time anyway. Well, now the customer only pays if they sell and you must optimize landing pages.

Thursday, December 17, 2009

Creating Linkable Content


Hey, we all want more traffic, so one way is. Creating linkable content that is easy to use. This way we can get more back links as well as exposure. The key is to go after high KEI keywords and talor make your content in their service.

Wednesday, December 16, 2009

page speed a ranking factor


Search engines want to your pages to speed up. OK we all have a need for speed. Still, it might be time to get rid of excess. For example that big flash nav. Google is adding page loading speed as a ranking factor. This means if you want you rank to increase. Well, you might want to make your website lean and mean.

Tuesday, December 15, 2009

Getting Links

Part of SEO is getting links. In fact links are the common coin of our empire. It is how a site is rated, so that we can judge its score. That said we use links as a form of currency. The way to get links is to pay.

Monday, December 14, 2009

Better lead conversion


There is one very primary metric - profit. It is very important to get better lead conversion. Leads that do not convert are costing you time and money. What you need is a plan to measure performance and optimize for maximum conversion.

Sunday, December 13, 2009

KEI or Keyword Effectiveness Index


KEI was created by Sumatra Roy. It is a way to measure how good a keyword is. Is keyword effectiveness index worth your time to use. I believe so. The KEI can weed out overcompetitive keywords that get very little hits. It can help you concentrate on keywords that have few competitors, but lots of buyers who are eager.

Saturday, December 12, 2009

Testing anchor text

Testing anchor text links is important. Ken says Google does not count nofollow. Well, that may be so. I feel that some nofollow links like from WIKI have more weight than other, but not sure.

Anchor text is very important in the links you get so try to maximize. By that I mean tell friends not to use click here, but to descrive your site so it helps you.

Thursday, December 10, 2009

Trust economy


What we have is the evolution of a new trust economy. This is very important in social networks. People often are soaked with knowledge, but they need to classify the date as trust or no.

It is important for you to establish yourself as a trusted resource. This may take some time and effort as well as other expenses. However, you will retain the gain.

Wednesday, December 09, 2009

Call To actions are important


If you want sales, and most of us do - you need a compelling call to action. Well, not something trite like - call now. However, it must stimulate the buyer to click that big buy button. Hey, you know that garish red bod block that has BUY in huge letters. If you cannot get the users to whip out their credit cards and buy your mix. Then you are out of the game.

Tuesday, December 08, 2009

Holiday season


Web is cutting into tube time. OK so that means more emphasis on sell internet only deal in this case. Well, you need to get ready for this holiday season. Sales should be running. Try to get on top of things with more special offer to your consumers.

Monday, December 07, 2009

Top SEO blogs



Finding new blogs is fun. Here are top 100 SEO blogs. These is a vast selection of blogs from you to choose from and most are max. Please check out all the wonderful SEO blogs that are out there for you.

Sunday, December 06, 2009

newspapers decline, google rises

Google sees newspapers decline as it rises on. The reason is cost as in paper. It costs a lot less to send electrons over a wire. This affects us because future news is over a web, not in the form of paper.

Saturday, December 05, 2009

Shopping Cart Abandonment

Xmas  background: Santa Claus, gifts, photo

With holidays here, you want maximize your sales so listen up. There many reasons for shopping cart abandonment. The main reason is high prices. People we are in a recession. Keep your margins high and lower your prices.

Friday, December 04, 2009

Advanced Ranking Factors

Here are some advanced ranking factors for SEO. Live it and learn it. This is not max common. Actually many ranking factors are similar to trust rank. This value is used to generate a score. The important thing is to have users love your new web sites and that will help you rank high in the search engines.

Thursday, December 03, 2009

conversion optimization

Family in shopping mall photo

Here are a few conversion optimization tips. I will offer a few of my own.

1 FREE SHIP
Free shipping will double my sales so it is a must. People hate paying $5.85 shipping on a $3.95 item. Witness success of the dollar store.

2. FREE GIFT
For some reason customers love a free gift. This will increase conversions.

3. 800 NUMBER
It makes them feel secure. Also add a picture of you.

Wednesday, December 02, 2009

Google improves CTR

Google is working hard to improve CTR. This is an important push as the world largest search engine. Google's goal is to improve user experience. Here we hope they continue to expand search and add more power.

Tuesday, December 01, 2009

PDA are booming


The iphone is an example of a PDA that is taking off. SEO for people who use PDA devices to search the internet is not far away. Expect websites for PDA gadgets to become more pop as time goes on.

Monday, November 30, 2009

Find your niche

Finding your niche is important. Well, you want it small to decrease your competition, but not too small to increase your money. The key is KEI or Keyword Effectiveness Index. This measure was discovered by Sumatra Roy. He came up with a metric to measure how good a keyword can be or is.

Sunday, November 29, 2009

ranking factors

Here are Google algorithm ranking factors. Let me make this short. Well, one of the most important is the title tag. Also important is the image ALT TAG and these are very important. Please be in total impression. There are many ranking factors that determine your rank in search engines.

Saturday, November 28, 2009

Link Bait

OK so many people are paying for reviews. It is a war. That is because everyone and his brother wants to get more links to compete. That said, which is better - link baiting or paying? Personally, I like link bait because you get a wide variety of anchor text and links pointing to you.

Friday, November 27, 2009

Making sure your website is awesome

Here are five steps to website awesomeness. Personally, I focus on one thing, turning a profit. To do that I need sales. To get sales I need traffic. And to get traffic I need a website. The main drive is to generate money.

Wednesday, November 25, 2009

increasing conversions

OK once more a very important metric is percentage of conversions. Here are tips to increase percent conversions. Please understand that without good CTR and convert you are losing many consumers.

Monday, November 23, 2009

SEO vs PPC


OK so some ignore PPC, but that is foolish. PPC is great for a holiday sales. SEO is not built for seasons, but is long term. Truth is as an SEO you can pay more attention to PPC. Focus on using PPC in certain situations. Please remember that both can compliment each other very nice.

Saturday, November 21, 2009

Using SEO to win

People, using SEO and beat your competition. This is my idea. If you do more SEO, in more ways, it is possible to gain more rank. The problem is that people want instant results. It often takes time to create winning website. Plan your strategy now.

Friday, November 20, 2009

Keyword research is power

Well, one more task we need to spend tine and money on. Still, the ROI of finding new terms is spectacular. Keyword research is a proven system. This will become more important as time goes by. Concentrate of going after long tail keywords and dominating your niche. This yields the best results.

Thursday, November 19, 2009

Building Backlinks

Here are eight ways to build backlinks. It is important to create new back links and have fresh content. Google looks at link velocity to rate sites. That means if you have a stale site you will decline in ranking. Therefore your new content must have link to attract attention of search engines.

Wednesday, November 18, 2009

Small SEO

The one person seo team is a reality. In fact, I would say that many people are moving into seo. This is an industry that requires low startup costs and can be max lucrative.

Tuesday, November 17, 2009

Yahoo down, Google up

Search engines are gearing up for war. Well, so far it is Yahoo down and Google up. Numbers are not looking that good for Yahoo, their share of the pie is shrinking as compare to other search engines.

Monday, November 16, 2009

Social Media Marketing


Social media marketing faces harsh reality. Social media hates spam. Lets face it. It is a cliche that most blogs can seem a bit spammy. That is because you are using them to promoter products that are yours.

The key is to create content that has value for your users. Make sure there is a compelling reason to see your post for your viewers.

Sunday, November 15, 2009

Speed important to Google

Search engines put a premium on speed. Google wants sites to load fast. This is a metric in ranking your web site. Please optimize for quick loading pages.

Saturday, November 14, 2009

Trustrank

Trustrank is killing new websites. That is because they have not had enough time to accumulate trust. Older sits tend to rank well with trustrank. However, new ones are at a loss. This is because it is gear to ignore upstart websites that do not have a lot of back links.

Friday, November 13, 2009

Long Tail Keywords

Why the push for long tail and away from high traffic? Well, long tail keywords are more easy to rank on. They take less effort to deliver traffic. With the keys that are max pop, we have a problem of not getting in the top ten. Also, most search engines are adding pictures and videos to search. That means it is now harder to be seen. This is a war to get users eyes.

Thursday, November 12, 2009

Deep Link

Often we hear we should not simply link to the front page, but Deep Link to interior regions. That said the most important part of your web site is your main page. Often this is called the home page. However deep links are high value. This is because the algorithm checks ratio of links home/other pages. If it find all links go to home page is will small spam.

Wednesday, November 11, 2009

Google needs Twitter now

Google needs Twitter to move on. The search engines are moving to an even newer model. That model is real time search and it is going change us. People the times, they be a morphing. Get ready for a new way. The old model where results were weaks, even months old is gone.

Tuesday, November 10, 2009

SEO Content Theory

Idea behind SEO content theory is that search engines look at headers to decide rank. In fact, header tags also known as H1 for the main one, are use to identify the article. That is why you should have you title, H1, and body copy all reflect the main keyword of your page.

Monday, November 09, 2009

Youtube Movie Star

cyan home system close up photo

OK so we all dream of becoming a big movie star. Well, on YOUTUBE a dream can become reality. True our audience is smaller, but you can develop loyal fans on the small pc screen.

SEO our trusted friend comes to our rescue again. In fact, persons use YRO or Youtube Ranking Optimization will find they get much more views. YRO is similar to SEO in that you will optimize your movie to get a top rank in search engines.

Here are some ways to improve movies to increase your views. Please make your movie about a topic that will be max exciting to many persons. Also, use professional video editing tools to improve your viewer experience.

Sunday, November 08, 2009

Make your posts link worthy

Computer Keyboard Secutity - Keep Your Computer Safe photo

All of us want way more back links. That said, there are many strategies to getting links. From link baiting to paying for inclusion in directories. What makes a post link worthy, is top quality content and information people cannot find any where else. OK so do not be the weak link in the chain and polish up. Get your content to be as good as you can make it.

Saturday, November 07, 2009

Best Practices in SEO


Times change, and we must change with them. Here are some of the best practices in SEO. They will help you rank high in the search engines. Please remember that some tactics that use to work fine in the old days - work no more.

TITLE
LINKS
TAGS

Friday, November 06, 2009

List of 100 top SEO forums

Here is the list of the 100 best SEO forums. True, many are old favorites, but you could see a few that are new. SEO is such a vast field that it is hard to keep in touch with all the latest developments. Of course, if you want to see what the future looks like, you can also see a Time Travel Forum.

Thursday, November 05, 2009

Google wave


Catch this wave - come on in the water is fine. Dude, Google is like totally tubular, and I like some tasty waves. How do you eat a Google wave, there's no wrong wave.

Wednesday, November 04, 2009

Social Media


Getting familiar with new social media terms is max important as we move into an internet that is less focus on text reports, and more on user movies. The big problem I see is that user generated content is not given much value. For example, many sites like digg are nofollowing links. If a site does not appreciate my hard work, it is time to look some where else.

Tuesday, November 03, 2009

Youtube killing our internet


Youtube is now second biggest search engine after Google. However, the internet was design for text. It was never given the access to bandwidth necessary for streaming movies. Youtube videos are now HD. Well now that we consume movies in massive amounts, the internet is slowing down. In fact, TV over IP is killing our internet. The slowdowns are causing massive traffic jams on our information super highway. This means that we could one fine day no longer have an internet anymore.

Monday, November 02, 2009

SEO is rocket science

Google hired a former rocket scientist to work for them. This man is using conversions as his tool to makes sales improve. Well, we can all wonder about what new innovations we will soon see. I for one look forward to less spam.

increase CTR


The CTR is important as it is a component of your quality score. It helps determine how much adwords makes you pay. Please try to improve your advertisements so people believe your promise. Here are five ways to increase your click through ratio in pay per click.

OK remember to have interesting keywords and make your copy exciting. The user will often be hunting for information before they decide to purchase a product from your page. If you make your ad fun, then this will increase your CTR.

Sunday, November 01, 2009

Importance of Pagerank

Often people wonder what pagerank is used for. The answer is to decide which web pages rank at top for a search term. That said, there are many variables to the algorithm. Google has told us that links are important. However, high PR links carry much more weight.

Saturday, October 31, 2009

SEO is free no more

At one time it did not take much work to be position one in the search engines. Those days are over. People, there asin't no such thing as free seo. OK as we all should know by now. SEO requires hard work, and lots of time. Therefore, time is money. Although SEO is more cost effective than PPC, it is by no means FREE.

Friday, October 30, 2009

SEO vs PPC

SEO means Search Engine Optimization. Whereas PPC means Pay Per Click. Short term PPC will get you traffic. However, it is very expensive. SEO can get you low cost traffic, but it requires a lot of hard work on you. SEO vs PPC is a way to compare these two ways.

Thursday, October 29, 2009

seeing RED

CNN uses a lot of red in their background. Also, MSNBC uses a lot of dark red, actually maroon. People, this is hard on the eyes. They should switch to a blue back to go easier on eyes. There is one trick to increase your traffic - improve user experience.

Wednesday, October 28, 2009

HTML Sitemaps


OK one secret of SEO is to have a sitemap for your pages. HTML Sitemaps help get better SEO rank for your pages. The reason is that search engines use HTML Sitemaps is to find your pages.

Tuesday, October 27, 2009

SEO in Keyword Research Backtype

SEO Backtype is a new tool people in Keyword Research need to learn. What we have now is a googleverse that you need to be a part of. Real time search is big now.

Monday, October 26, 2009

Google now indexes Youtube captions


All SEO experts need to stay on top of their game. Google is now indexing Youtube captions. This will make it easier to search for your mini movie. However, you can now use SEO to improve your ranking in new ways.

Sunday, October 25, 2009

Web Analytics

There is much data to mine. It will show you where more profits can come. The key is to push your star products. Charting a course using Web Analytics can allow you to see which areas are more productive, and let you save money. OK many people use the 95-5 rule. That is 95% of your products generate 5% of your profit and that tiny 5% star product generate the big bulk 95% of your money.

It is important to use web analytics to find ways to make your stars improve. This way you can cut out the dogs and focus on a few cash cows.

Saturday, October 24, 2009

US economic recession worsens


How can we tell? Well, minimum PPC is lower, as in a penny. It use to be a nickel and was raise up a dime, and was rising. However, now I can bid one penny. Actually, with our recession many use SEO to save money.

The key with SEO is keywords. People use SEO to get website traffic, which causes more sales, and increases your money.

Friday, October 23, 2009

Meta tags gone


Back in the day I would create meta tags for my new pages to tell search engines what they were. Google now says meta tag keywords have no value. This is so very grim. I am sad to see meta tags go.

It is because spammers did abuse the meta tags. However, just because one man like George Adamski say he met blond UFO aliens and went to venus in a flying saucer. Well, I do not throw away all eye witness testimony. OK as I always say, consider the source.

Thursday, October 22, 2009

Google Suggest


OK you can use Google Suggest to find easy links and get traffic. This is a great tool from Google. It is free and max easy to use. Try out Google Suggest today.

Wednesday, October 21, 2009

Hey is social media killing print magazines?


There is proof that social media is killing print magazines. Sadly, for the world of news, newspapers are going to soon be joining the dodo bird in the extinct column. Hey, guess that means more work for us SEO bloggers. Those big city papers are like the books at the library. It is not cool to be seen viewing one.

Tuesday, October 20, 2009

Deep Link

I like to get people to deep link to my site. Lets face it. The front page is full of clutter, but a deep link takes a user direct to the content they are looking for. It is for that reason that you can save money. As well as time with a deep link strategy.

Monday, October 19, 2009

Landing page design

OK you only have a few seconds to make that sales or the viewer can hit the dreaded back button. Landing pages are everything. It is important to do LPO or landing page optimization using the following design principal.
Proximity
Content
Arrangement
Relationship

Sunday, October 18, 2009

Drop in serps

Fantastical water background. Drops, waves, splashes. photo

OK many of you did notice a drop in serps due to an algo change. What do we do when we get a drop in serps? First is analysis. Check all you gray area optimizations. Maybe one of them runs against the rules. Also, check your competition. What are they doing?

It could be months before you regain your footing in the search engines. Plan to create a lot of links and content to make for a strong comeback.

Saturday, October 17, 2009

optimize your shopping cart


Shopping cart abandonment is a major problem. The trick is to get a user to buy in. Sadly, many will chicken out after they start typing in their data. Here is how to avoid losing sales when optimizing your checkout routines. There are many tactics. Well, my favorite is free shipping. Few things turn off a customer more than paying $5.95 on shipping for a $4.95 product.

Friday, October 16, 2009

Cell phones in search

Businesswoman looking at mobile phone, smiling photo

I see a major sea change in search as people move to a smaller platform - the cellular telephone. Cell phone search is the future. It is time to get ready for some major interest in new media that can answer the phone.

Thursday, October 15, 2009

increase CTR

In order to make more sales you need to increase your CTR or Click Through Ratio. Also, search engines use CTR as a measure of how good your site is. Here are five ways to increase your click through ratio. The most important in the article is to have your keywords in the top line. Most users will not click unless they see the keyword in the top line. Therefore you must craft your code so that you emphasize your keywords to get a max CTR.

Wednesday, October 14, 2009

Live Chat

Live Chat can keep you in touch with your viewers. The audience like to interact with site authors. Also, live chat is important in link building. This is one more reason to use Live Chat as your tool to interact with your users.

Tuesday, October 13, 2009

SEO is growing


OK even in 2009 with our recession, SEO is growing. This industry is important in our new future. It is a lot more than analytics and adding a few key phrases to a page. The move is to totally optimize the user experience.

Monday, October 12, 2009

Beginning Keyword Research

Keyword research for beginners is a great idea. Gold standard is Google. Perhaps you can see how we can use keyword in your content to get traffic. This agreement is that you need to create more content and target it to your users.

People, keyword research is your key to success. Focus on creating valuable content and make sure that you use keyword to help users find it.

Saturday, October 10, 2009

Google at 1 trillion


Google has hit a new mile stone index one trillion URL. This is great news for an eagle eye SEO as we have to go about getting an audience for the one trillion pages. At this phenomenal rate there will soon be so many pages that not even all the people on earth are an even match for the growing amount of content.

Friday, October 09, 2009

Long Tail SEO

Long tail keywords supply over 50% of my traffic and my main keyword less than 10% total. That mean Long Tail SEO is important. In fact, creating content to capture long tail searches is probably one of the best methods to generate traffic for your site. The more pages you can create, the greater chance you have of getting a viewer to find you.

Thursday, October 08, 2009

CRO - conversion rate optimization

I am going to crow about CRO. Here are some CRO - conversion rate optimization resources for you. This is a max important topic. CRO is the way to go. First we have SEO, then LPO (Landing page optimization) and now cro. The sequence leads to greater sales for you. When you improve your traffic model, add fresh new content to attract link bait, and most important improve your landing pages you can get better sales of your products and more satisfied consumers.

Wednesday, October 07, 2009

Semantic Web

The future of the internet could be a
semantic web

What we are seeeing is a move into AI and other technology. Perhaps voice recognition will aid in a web that is based on speech instead of text.

Tuesday, October 06, 2009

Google tracks impressions conversions

Hey folks, good old Google can now track impression conversions. This is very max important because before we needed to wait for a click in order to be able to see a conversion. Well, now things are max better for us.

Monday, October 05, 2009

Adsense earnings

OK are your Google Adsense earnings falling? Well, the answer is that we are in a severe economic recession. That affects how much business can pay for ads appearing on your web site. Hopefiully, next year the company advertising budgets will increase.

Sunday, October 04, 2009

using KEI

Key Ring with Dollar Symbol on White Background photo

KEI or Keyword Effectiveness Index is important in SEO. What is KEI or Keyword Effectiveness Index? Well, it is an algorithm developed by Sumatra Roy to calculate the ease of getting to the top of the search engines. It uses the total traffic and the amount of competition to calculate a score for your KEI value. Each individual keyword is assigned a value.

Saturday, October 03, 2009

Avoiding a Google Penalty

IT is important to avoid a Google Penalty. This could crush your rank and clear your traffic. There are many reasons for a Google Penalty. It is wise to not igore your problems. The way to diagnose your web sites condition is to check the TOs and see that you are in good graces.

Friday, October 02, 2009

Bid on your own brand?

People ask, if you should. OK yes you should bid on your own brand keyword terms. It is an old trick to use PPC to get even more sales. Actually, I prefer to have both the yellow slots and white slots with my brand on them. It forces competition to be further down in the search list. This is an XLent way to get even more traffic and hopefully more profits.

Thursday, October 01, 2009

Youtube for SEO

OK some say you should not use Youtube for getting links. However, one of my web sites get over 50% of its traffic via Youtube. In fact, Youtube is a traffic magnet and it is interactive. The big problem is that it does not pass PR to your pages. Rather instead you pass PR to it. This could be a problem for SEO, but I find Youtube an XLent source of clicks and comments. Also, I can talk face to face with my audience and not pay for hosting the videos. All in all, it is very win win.

Wednesday, September 30, 2009

SEO tips for beginners

Here are some new SEO tips for beginners. Break down the complexity. This is not that hard to do. SEO is a way to get your site in a top ranking position. Most of the tips are old hat, but come on follow through and you too, can become an SEO expert.

Tuesday, September 29, 2009

Google Ranking Factors

Here is a list of Google Ranking Factors. Please make sure you optimize all of them so your web site can be at the top of the search engines. Sadly, many SEO experts only work on a few of these Google Ranking Factors.

Sunday, September 27, 2009

Happy birthday googlle or Goog11e

Well, it is happy birthday Googlle. 11 years of growing. King of search engines, we love your XLent algo. Googlle makes finding new web pages easy for us. From college students to super spy secret agents - everybody uses the power of Googlle.

Friday, September 25, 2009

Search is essential

Search is essential for freedom. Knowing is important is a world based on knowledge, and what we do not know can hurt us. I feel search is only a baby now. This child, it will grow up.

Thursday, September 24, 2009

Google SideWiki

Google launches Sidewiki a toolbar product that lets you do web annotations of pages you like or not. This new toolbar has pr back on. Thanks, we need the pr bar back. Also, Google Sidewiki will let you see what other think. This is part of move toward social media.

Wednesday, September 23, 2009

Keyword Research Basics

Here are some keyword research basics.

First create a keyword list, then sort if by KEI, next start to create content around the top keys. Make it one page per keyword and group them into themes.

OK now create links using those keyword in the anchor text.

Tuesday, September 22, 2009

Bad web habits hurt your sales

Bad web habits can make users hit the dreaded back button. If you get visitors and have few customers spend time improving your site. SEO is great, but landing page optimization is essential to getting more biz. Please work on site navigation to increase your conversions.

Monday, September 21, 2009

mixx goes nofollow

Here we are, digg went nofollow. OK now mixx is going nofollow. Expect more companies to join the band wagon. It is getting just interesting to see who is following who.

Sunday, September 20, 2009

measure success

How do you measure success in press? Getting a good Advertising ROI offline is more expansive. I use coupon codes that are different for each magazine. This makes it easier to track sales and improve my measures.

A balance of online where I use Google Analytics and offline is essential in your success.

Friday, September 18, 2009

Anchor Text

Pirate Shark photo

OK one of the secrets of SEO is anchor text. The most important facet is getting backlinks. Well, here is anchor text analyzer tool that checks backlinks. This power tool will help people find out where your backlinks are coming from and give you ideas as to how you can improve you anchor text.

Thursday, September 17, 2009

SEO success

Here are seven points for your SEO success. I believe the most important is to use Google Analytics to measure your SEO campaign. Well, we all need metrics to measure our success. The important thing is to see what your ROI or return on investment is. Although some say SEO is free. It is my view that your time has value. The key is to make the most of your efforts in an SEO arena.

Wednesday, September 16, 2009

SEO for Bloggers

Here are five SEO Tips for business bloggers, that will help you maximize your total traffic. Most people need to add header tags like H1 tags to blogs to make certain keywords more powerful. These as well as ALT TAG that goes in pictures will add power to your SEO campaign. Please take some time and learn these powerful techniques.

Tuesday, September 15, 2009

Google Analytics for PPC

OK use Google Analytics for intelligent adwords exam. Let us examine how we use PPC in our campaign. The idea is increasing our ROI by getting good keywords. These max pro keywords have high CTR and XLent conversion.

Sunday, September 13, 2009

Keywords are your key to success

OK many are fighting for keywords on the internet. SEO is based on ranking high for high traffic keywords. Sadly, many are now aware of the fact that much of your traffic comes from long tail keywords. Also, the long tail conversion rates are much higher. Theyfore you should focus on content creation around the long tail keywords.

Wednesday, September 09, 2009

SEO in msn

shocked or suprised business woman looking at computer using loupe photo

MSN is AKA Bing will become a bigger player in the future. Many web designers are gearing up for msn seo. This is a good idea. Do not put all your eggs into a single basket, because you could get crushed. Will going after google only be what most of your competitors do - BINGo!

Tuesday, September 08, 2009

reverse dictionaries to find keywords

OK using reverse dictionaries for keyword research is a great way to find new keywords. This allows you customers to locate your site. Discover what phrases your buyers are using for their purchases.

Monday, September 07, 2009

conversion of traffic into sales

Right now less than 5% of your traffic turn into sales. Foir many it is less than 1%. How do we convert traffic into sales. Well, if SEO - search engine optimization is about getting you traffic, then LPO - landing page optimization is about converting that traffic into sales of your product.

Sunday, September 06, 2009

improving your SEO

Question mark in maze photo

Here are seven tips to becoming a better SEO. Basically the most important thing is to get links from authority sites. Links for sites that are relevant to what you are trying to move.

That said, many people need to find the right mind set to attain success in SEO. The most important facet to getting a high rank is to have quality content that will drive people to link to your site. This is the most important component in improving your SEO.

Thursday, September 03, 2009

our coming DIGG-saster

Hey, sorry folks, but today, DIGG went nofollow. This is a real DIGG-saster. I mean is DIGG now trying to scare away people who post stories? What we are seeing is the latest inDIGGnation in the down fall of a once great social networking site. It was a great idea to give link juice to new stories and allow users to vote on them. However using nofollow will wilt the interest in posting new content on the DIGG-saster.

Wednesday, September 02, 2009

Blogs are a time sink

Not just to read, but also to create. I hate to create. Well, not always, but it takes time away from other things. Is it time to drop your blog?

Tuesday, September 01, 2009

Yahoo meme

OK so move over Twitter, because Yahoo meme microblogging platform is coming through. Yahoo meme is suppose to compete with other platforms, but we still remember that 360 folded like an old pup tent. Hope meme can carry on.

Sunday, August 30, 2009

Reddit vs Digg

For success in SEO posting in social networks to get your pages noticed is important. There are many big social areas, but today I can compare Digg vs Reddit. Digg is bigger and more corporate, but reddit seems to be more interesting.

I find that I used to like Digg a lot before the digg bar and their new URL shortening move. It is not that much fun anymore. Is Reddit better than Digg?

Saturday, August 29, 2009

Google Caffeine is coming

Closeup portrait of young man using binoculars photo

Google Caffeine is shaking up keyword rankings. This Google Caffeine is a major change in the algorithm. Get ready for a tsunami of changes to your web site as the world adapts to a bingable world with new powerful search engines. That's a new word I created - BINGable.

Friday, August 28, 2009

SMO - social media optimization


Optimization, what a word, and what a concept. Well, you all know SEO, and there is LPO - landing page optimization. Step on right up here folks and meet SMO. Acutually, SMO means social media optimization. That is using sites like DIGG to power you up.

I think that you need more traffic, but it has to be quality. Social media will get you the exposure your site requires. The key is to stay active in the social arena.

Thursday, August 27, 2009

Wednesday, August 26, 2009

SEO for ALT Text

Optimizing ALT attributes is important in SEO. I use the ALT TEXT to tell search engines what a picture is about. This gives me traffic from image search as well. Please take some time and add some alt tags to your pages.

Tuesday, August 25, 2009

SEO mistakes

Businessman sitting alone in the empty desert photo

1999 called, they'd like their keyword stuffing campaign back. People, things that worked in the past like yellow tiny text on a white background are now red flags. Here are ten very common SEO mistakes.

Please learn what works now. Just because an SEO strategy got you great max rankings in the past, does not mean it is a good show now. Work up a list of mistakes and fix them on your own web sites.

Monday, August 24, 2009

LPO - Landing Page Optimization

Landing Page Optimization (LPO) is very important. Here are seven tips to increasing conversion. The key is to keep it simple and focus on your message. Please make your call to action powerful and intense.

Sunday, August 23, 2009

sure is cold out here

Drifting Ice on river

Today, got a call from a friend who I helped with SEO and optimize his web site. He is going bankrupt cause sales are way gone. The stock market may have bounced off its terrible march lows, however our megarecession is as yet young. People are still laying off employees and cutting back hours on those that remain.

Why do biz fail? OK, in most cases it is poor sales. This is what is crushing most firms now. I did warn people of a soft summer that is turning into an awful autumn. It will be a very cold and icy winter soon.

It is a great time to focus on creating back links and other less glam SEO tasks now that you have more time than money. Also, it is easier to get help these days because people are less busy than before, but please remember not to spend too much money, now is saving.

Saturday, August 22, 2009

power on seo

The main power on SEO is that you get more people to see your site. OK once they are inside your online grocery your job is to get them to buy. This is called LPO or landing page optimization. What you are optimizing is conversions. However, first you need traffic to move your product.

Friday, August 21, 2009

SEO is a scam?

According to Fox news, SEO is a top online marketing scam. This is the press we get.

Sadly, many SEO guru types are helping make people worry about what seach engine optimization is all about. The problem is that most people fear scams, but do not understand our mission.

Thursday, August 20, 2009

High conversion SEO

OK one key to profits is to find keywords buyers are using to find products they intend to purchase. Higher converting SEO is key. Start of with making a list of your buyer keywords. Then do LPO - landing page optimization to boost your score. Please remember to do a test on your new content to see how well it converts visitors into customers.

Wednesday, August 19, 2009

Directory submissions for SEO

Folks, many ignore this great ol skool tech at their own peril. Directory submissions helps your SEO because they provide quality high PR back links. This is important for both traffic and exposure. Getting more links should be your mission one. There are many high quality directories to submit your blog to.

Tuesday, August 18, 2009

Power of blog comments

Hey, you can use blog comments for link building and to gain traffic. That is great because we can all use more good traffic. Actually, good traffic converts well and help you increase sales. In contrast, its nasty brother - trash traffic will suck up bandwidth and slow down your shopping cart.

Sunday, August 16, 2009

Link content

It is important to have content add value to your SEO. OK we know that site design comes first and then SEO, but while you design your site and make it visually interesting, please add link content to make it SEO friendly. For example, place keyword rich phrases near the top of your articles.

Saturday, August 15, 2009

google moves links to left

People are seeing google moves links to the left, so sure you may wonder how this is going to affect your sales. OK news is that your CTR is now 10% rise over on right. True you might rather have them on the right, but left means more clicks and hopefully for you - more selling.

Thursday, August 13, 2009

Getting papers to write about your site

Already, many of us have seen a boat load of traffic when our web site appears on newspapers. However, how do we get journalists to write about our website? There are many options as in:

unique content
sensational story
odd news

It is time to get cracking and create reasons to be in the news.

Tuesday, August 11, 2009

Google updates search

A glossy robot with a magnifying glass inspecting something. A fun concept in programming and search engine optimization. photo

Industry giant Google is seeing a threat from guess who - BINGo. OK yes Google is using new search engine algo. This will impact your traffic, and could mean a make or break for your new biz. Hey folks you need to get up to speed.

Monday, August 10, 2009

optimize your PPC campaign on conversion

OK so you want to improve sales, why not optimize your PPC campaign to increase conversions. This way that same ad budget will get you more sales. Actually, one key tip is to make your PPC ad block more exciting. Try to promote a new product that your customers might need. Push your price, but maintain quality.

Sunday, August 09, 2009

Keyword Research

OK many tools like word tracker and keyword discovery are great, but they cost money. Thankfully, Google provides us with free keyword tools. Keyword research for SEO is a great way to find more words to add to your list of needed content.

Saturday, August 08, 2009

Friday, August 07, 2009

unnatural linking

Google takes a dim view of unnatural linking. In fact, you can see that incentivized linking can ruin a search algo. The question is - what is unnatural. Well, getting a boatload of hi pr lynx can set off a red flag.

Thursday, August 06, 2009

SEO scam

OK many flat rate SEO services are a scam. They take your money, but do little to improve your web site. The hard work needed to get you decent traffic is not on their agenda. Time to invest in a reputable agency.

Wednesday, August 05, 2009

On page optimization

While link building is important, yet we should not ignore on page optimization tactics for search. This is a way to get higher rankings on the listings. Search engines place much emphasis on titles and subheads, make sure they are descriptive and keyword rich so you get a boost.

Tuesday, August 04, 2009

Press release for backlinks

OK one way to get quality backlinks is a press release. This should be obvious to all of us, but many times we drag our feet. It is not that expensive to do a press release, and the increase in traffic is great. That means more exposure for your new product and well as that very important media buzz factor.

Monday, August 03, 2009

gov to regulate SEO


Time have come when our gov wants to regulate search engine and SEO. The reason is the power of SEO to make a little site appear in front of millions. At one time you had to pay big bucks to have a TV station license and now with Internet any nobody can command the power of the web.