Sunday, August 30, 2009

Reddit vs Digg

For success in SEO posting in social networks to get your pages noticed is important. There are many big social areas, but today I can compare Digg vs Reddit. Digg is bigger and more corporate, but reddit seems to be more interesting.

I find that I used to like Digg a lot before the digg bar and their new URL shortening move. It is not that much fun anymore. Is Reddit better than Digg?

Saturday, August 29, 2009

Google Caffeine is coming

Closeup portrait of young man using binoculars photo

Google Caffeine is shaking up keyword rankings. This Google Caffeine is a major change in the algorithm. Get ready for a tsunami of changes to your web site as the world adapts to a bingable world with new powerful search engines. That's a new word I created - BINGable.

Friday, August 28, 2009

SMO - social media optimization

Optimization, what a word, and what a concept. Well, you all know SEO, and there is LPO - landing page optimization. Step on right up here folks and meet SMO. Acutually, SMO means social media optimization. That is using sites like DIGG to power you up.

I think that you need more traffic, but it has to be quality. Social media will get you the exposure your site requires. The key is to stay active in the social arena.

Thursday, August 27, 2009

Wednesday, August 26, 2009

SEO for ALT Text

Optimizing ALT attributes is important in SEO. I use the ALT TEXT to tell search engines what a picture is about. This gives me traffic from image search as well. Please take some time and add some alt tags to your pages.

Tuesday, August 25, 2009

SEO mistakes

Businessman sitting alone in the empty desert photo

1999 called, they'd like their keyword stuffing campaign back. People, things that worked in the past like yellow tiny text on a white background are now red flags. Here are ten very common SEO mistakes.

Please learn what works now. Just because an SEO strategy got you great max rankings in the past, does not mean it is a good show now. Work up a list of mistakes and fix them on your own web sites.

Monday, August 24, 2009

LPO - Landing Page Optimization

Landing Page Optimization (LPO) is very important. Here are seven tips to increasing conversion. The key is to keep it simple and focus on your message. Please make your call to action powerful and intense.

Sunday, August 23, 2009

sure is cold out here

Drifting Ice on river

Today, got a call from a friend who I helped with SEO and optimize his web site. He is going bankrupt cause sales are way gone. The stock market may have bounced off its terrible march lows, however our megarecession is as yet young. People are still laying off employees and cutting back hours on those that remain.

Why do biz fail? OK, in most cases it is poor sales. This is what is crushing most firms now. I did warn people of a soft summer that is turning into an awful autumn. It will be a very cold and icy winter soon.

It is a great time to focus on creating back links and other less glam SEO tasks now that you have more time than money. Also, it is easier to get help these days because people are less busy than before, but please remember not to spend too much money, now is saving.

Saturday, August 22, 2009

power on seo

The main power on SEO is that you get more people to see your site. OK once they are inside your online grocery your job is to get them to buy. This is called LPO or landing page optimization. What you are optimizing is conversions. However, first you need traffic to move your product.

Friday, August 21, 2009

SEO is a scam?

According to Fox news, SEO is a top online marketing scam. This is the press we get.

Sadly, many SEO guru types are helping make people worry about what seach engine optimization is all about. The problem is that most people fear scams, but do not understand our mission.

Thursday, August 20, 2009

High conversion SEO

OK one key to profits is to find keywords buyers are using to find products they intend to purchase. Higher converting SEO is key. Start of with making a list of your buyer keywords. Then do LPO - landing page optimization to boost your score. Please remember to do a test on your new content to see how well it converts visitors into customers.

Wednesday, August 19, 2009

Directory submissions for SEO

Folks, many ignore this great ol skool tech at their own peril. Directory submissions helps your SEO because they provide quality high PR back links. This is important for both traffic and exposure. Getting more links should be your mission one. There are many high quality directories to submit your blog to.

Tuesday, August 18, 2009

Power of blog comments

Hey, you can use blog comments for link building and to gain traffic. That is great because we can all use more good traffic. Actually, good traffic converts well and help you increase sales. In contrast, its nasty brother - trash traffic will suck up bandwidth and slow down your shopping cart.

Sunday, August 16, 2009

Link content

It is important to have content add value to your SEO. OK we know that site design comes first and then SEO, but while you design your site and make it visually interesting, please add link content to make it SEO friendly. For example, place keyword rich phrases near the top of your articles.

Saturday, August 15, 2009

google moves links to left

People are seeing google moves links to the left, so sure you may wonder how this is going to affect your sales. OK news is that your CTR is now 10% rise over on right. True you might rather have them on the right, but left means more clicks and hopefully for you - more selling.

Thursday, August 13, 2009

Getting papers to write about your site

Already, many of us have seen a boat load of traffic when our web site appears on newspapers. However, how do we get journalists to write about our website? There are many options as in:

unique content
sensational story
odd news

It is time to get cracking and create reasons to be in the news.

Tuesday, August 11, 2009

Google updates search

A glossy robot with a magnifying glass inspecting something. A fun concept in programming and search engine optimization. photo

Industry giant Google is seeing a threat from guess who - BINGo. OK yes Google is using new search engine algo. This will impact your traffic, and could mean a make or break for your new biz. Hey folks you need to get up to speed.

Monday, August 10, 2009

optimize your PPC campaign on conversion

OK so you want to improve sales, why not optimize your PPC campaign to increase conversions. This way that same ad budget will get you more sales. Actually, one key tip is to make your PPC ad block more exciting. Try to promote a new product that your customers might need. Push your price, but maintain quality.

Sunday, August 09, 2009

Keyword Research

OK many tools like word tracker and keyword discovery are great, but they cost money. Thankfully, Google provides us with free keyword tools. Keyword research for SEO is a great way to find more words to add to your list of needed content.

Saturday, August 08, 2009

Friday, August 07, 2009

unnatural linking

Google takes a dim view of unnatural linking. In fact, you can see that incentivized linking can ruin a search algo. The question is - what is unnatural. Well, getting a boatload of hi pr lynx can set off a red flag.

Thursday, August 06, 2009

SEO scam

OK many flat rate SEO services are a scam. They take your money, but do little to improve your web site. The hard work needed to get you decent traffic is not on their agenda. Time to invest in a reputable agency.

Wednesday, August 05, 2009

On page optimization

While link building is important, yet we should not ignore on page optimization tactics for search. This is a way to get higher rankings on the listings. Search engines place much emphasis on titles and subheads, make sure they are descriptive and keyword rich so you get a boost.

Tuesday, August 04, 2009

Press release for backlinks

OK one way to get quality backlinks is a press release. This should be obvious to all of us, but many times we drag our feet. It is not that expensive to do a press release, and the increase in traffic is great. That means more exposure for your new product and well as that very important media buzz factor.

Monday, August 03, 2009

gov to regulate SEO

Time have come when our gov wants to regulate search engine and SEO. The reason is the power of SEO to make a little site appear in front of millions. At one time you had to pay big bucks to have a TV station license and now with Internet any nobody can command the power of the web.

Future of Youtube

Hey, we use youtube for SEO like every day now. It is a great way to drive traffic to your site. In fact, this is world's biggest audience for internet TV, but some say Youtube is doomed. They point to losses of over half a billion dollars per year and an economy in ruins.

Future of TV or television is
over an internet. Hulu proves this as it bulks up. Perhaps in the future we can have a very new service with more commercials and less content, but I feel TV over IP is in.

Sunday, August 02, 2009

Making money in keywords

It is important to make money from your keywords. Do your research before you select them. Try to make sure you spend less money than you will get in return.

Saturday, August 01, 2009

blogging in a recession

Portrait of a smiling businesswoman holding folder. photo

Well, some say that blogging in a severe recession is a waste of time. This is not so. Typically, sales will be down, but you make contacts and find out things due to interaction with people over the internet.