Friday, June 20, 2008

Digger Tips

To get an SEO boost, many are using Digg as a social networking site. Here are some tips for diggers. Submits lots of stories, make sure they are interesting, and make sure they are relevant.

This should get you links and hopefully more respect from the search engines, and start digging today.

Thursday, June 19, 2008

SEO PR techniques

SEO page rank sculpting is a new idea. Still, we can benefit from PR if we understand how it works. Try to send PR to your most important pages and set no follow to unimportant pages.

For example, legal and FAQ are types of pages that you can deny sending PR to and instead we can send it to selling pages so they rank higher.

Wednesday, June 18, 2008

Improve tour blog

Google looks to authority sites when ranking keywords. There are ways to increase your blogging authority and your ranking on the search engines. One way is to get links from high PR blogs to your blogs this transfers some links juice to your. Writing quality content is a way to do that.

Another method is to make frequent posts to social networks. This will raise your profile and make you know, as well as getting you more links. The important thing is getting links to your blog.

Monday, June 16, 2008

Problems with SEO

One problem firms face is negative SEO. Customers place complaints about the product and search engines pick it up. This can ruin your business so keep an eye out for any new stories about your company.

If you see a pice of damaging information, try to work with the customers. It may be that they will pull the story after they get a refund for a defective product. There are other more aggressive measures such as lawsuits that can be used as well.

Your online reputation is important.

Sunday, June 15, 2008

McCain & Obama in web war

The two presidential candidates Barack Hussein Obama and John McCain are in a web war. Well, some say that the internet savvy Obama will win. I feel that each candidate has strengths. McCain is a war hero and Obama is a good speaker.

Saturday, June 14, 2008

Is onsite SEO going away?

With all the talk about getting one way link and creating linkbait, it seems some have forgetten the importance of great articles to get readers and search engines interested in what you have to say.

I have found that most people put all their effort into getting links and yet there is little emphasis on the content. Perhaps onsite SEO is history, but I feel that content is still king.

Most web pages that are low on content let us say flash heavy and filled with picture have a hard time ranking high in the search engines because there is little text to search. Perhaps in the future AI will make sense of picture, but for now TEXT is it.

Thursday, June 12, 2008

Social Networking

Social Networking is now mainstream. Much like the Apple Ipod replaced the Sony Walkman, internetworking has replaced hangouts for teens, and the internet is becoming more interpersonal everyday.

The big shift is that now websites like digg help to drive traffic to other sites. An army of diggers helps filter out the good story from the junk spam. It is the dawn of a new day in technology.

Saturday, June 07, 2008

What to do when rankings fall

We can often panic when we tumble from position one down to five or even get booted off the first page, but the key is to prepare not scare. I often will rewrite the content to engage emphasis on the main keyword and add links that contain the main keyword as an anchor, but it takes time to build back up to position one.

Often an algorithm change will kick you out, and you better be quick to make changes. Still, some SEO experts say that you should not change anything, and spend that time promoting your page to get links. Well, I know that Google will penalize stale content. They want you to refresh your content on a regular basis.

Think of a store display, when the rain clouds pass and the sun comes out, you get rid of that black umbrella and put some happy colorful beachware on display. Keep the content fresh.

Friday, June 06, 2008

SEO good for the economy?

Is search engine optimization and marketing good for economic growth? Well, I feel that if we buy more over the internet that will save gasoline and well as remove congestion from roads.

Also, if more people work at home, this will improve society because you save time and more, as well as fuel. Bosses can check up using a webcam. The internet is now becoming more social and face to face meeting can talk place over the web.

I see the growth of the web page as well as doing business over the wire as a net gain.

Thursday, June 05, 2008

Keyword Research

There are many SEO keyword research tools to help you improve conversion. Many of the most popular are Keyword Discovery, Wordtracker, and Nichebot. Still, it helps to look for new tools that help you find more phrases that are low in competition, yet high in visitor traffic.

Wednesday, June 04, 2008

How does Google look at anchor text?

Some say that with Google only the first link counts, but other say that they have debunked the first anchor text only theory. I feel that all link count, but that those near the top and above the fold count more than links at the bottom of the page.

One reason is that most footers contain {contact us, legal, copyright, address, etc} that those not relate to page content and is repearted in page after page of the site. Thus it is more interested in top of page content and anchor text when ranking links.

Tuesday, June 03, 2008

Comcast limits web use

We were all jumping into web 2.0 and video, but now Comcast wants to limit web use. To many people watching videos on the internet have made Comcast want to throttle web use. This reminds me of an airline that wanted to charge fat people extra.

Perhaps they want use to go back to the 90's and use tiny gifs and lots of stale text to make our web sites load faster.

The future is web 2.0 and Comcast needs to upgrade their aging infrastructure. There are not fantastic, they are complaincastic!

Monday, June 02, 2008

Make your website SEO easy

There able many ways to make your website SEO friendly and easy to use. Try to not use a lot of computer code mix with HTML. The search engines have problems finding your keywords if they are buried inside the code. Eliminate frames and flash as engine can choke on it. Try to limit javascript as mush as possible. Straight HTML is the easiest for all engines.

Sunday, June 01, 2008

Tracking your links

Well, people are talking about you, but that's a good thing. Using tools like Google Alerts you can see how links are added. Mostly use this tool for blog conversations. Social alerter can help you keep track of forums. There are many tools to see you is linking to your site.