Saturday, February 28, 2009

Google to put ads on Googlenews

Time are tough and in an attempt to make more money, Google will place ads on its news section. Actually, this is an important development as we see that there is a more away from print media to digital. Most non-internet media has suffered in the downturn - this includes television, radio, and print.

Thursday, February 26, 2009

Adsense has a new view - bigger font

The new view BIG font for adsense is a wonderful plus. This plus size font is going to be most special. Thanks for making it big.

Google finally will increase size of their font and make it easier to sell using a plus pro letter that stand out in a crowd. Speaking of groups, the 40's plus crowd will love the new font.

Wednesday, February 25, 2009

Power of page one

Most of us already know that we have to be on page one. That is because searchers look at the top of page one to click. Long tail keywords page one keywords will provide most of your traffic with a little from head keywords.

The important thing is to get into the top three and stay there, as being bury at position 200 means little traffic and thus no sales. The bulk of your traffic comes from long tail keywords where you are position one.

Tuesday, February 24, 2009

The importance of the title tag

The title tag is the first thing that you customer see. Think of it as a newspaper headline - it must draw in the reader. Also, search engines give a lot of weight to the title tag so make sure it includes your main keyword. Title tags are important for SEO because the have the most strength. As always try to create an exciting title that people will click on.

Sunday, February 22, 2009

Create a Google Profile

Google profiles anchor text pass pagerank, but that is not the only reason to create them. They help customers to find you. Also, this is a free product that you can use to gain more exposure for your business. Needless to say, as always be prudent in your use of this tool.

Saturday, February 21, 2009

Link Bait

The psychology of link bait is that humans are the best graders of content. Search engines can only attempt to quantify content. Think of what articles you can write that will make people what to connect to you. Make your story amusing and interesting. That and you should always get the reader ready for more exciting episodes.

Thursday, February 19, 2009

Search ranking factors

Here are some search ranking factors. There are divided into on page optimization and off page optimization.

On page optimization is the content of your page like for example an H1 tag, versus off page is like the anchor text of a link from a friends web site back to your page. Most important of the ranking factors is the number of links you have. Old pages tend to have more, so this helps keep stale content on the internet.

Mostly, Google looks at the number of links and uses that number to rank your page, older search engines relied on the actual content on the page, but that led to spamming, so they are out of the game now.

Wednesday, February 18, 2009

Social Media

Here are some social media tips. Most of you use DIGG and other social bookmarking sites to find new content.

These social media web sites are also most XLent for tooting your own horn. Just be careful as self promotion is frowned upon by many sites. Find out what the rules are and then move forward.

Monday, February 16, 2009

VSEO

VSEO is the future. It stands for video search engine optimization - for example getting top rank in Youtube for your movies. The top rank for a keyword will get the biggest share of the traffic, and you want to use VSEO so you can get on top.

Sunday, February 15, 2009

Search engine getting better

It use to be that it was easy for junk to be on the top ten. The algo was not that wonderful back then. Search engines are getting smarter. They can now track how users look at pages and what content is quality. Getting top rank is not as easy now. People need to work at it.

Saturday, February 14, 2009

Paid Links

Search engines hate paid links because it messes up their algo. This is true as they use links to rate sites. If a new site can pay its way into the top then it makes the results a lot less effective.

Google detects paid links by checking if they are similar to the content. Most paid links are for spammy products like "rorex reprica" that do not have anything to do with the content of the web page they are on.

Thursday, February 12, 2009

SEO, I really DIGG it

Social media websites can improve your search engine rankings. Getting on the front page of DIGG is link gold. Not only do you get a lot of traffic, but blogger will link to your article and bring you even more traffic. Then Google will use those new links to boost your search engine rank.

Try to write articles that are interesting and exciting so that people will want to link to it. Also, make sure your articles have the following.

1) Stellar content
2) Pictures
3) Videos

Youtube movies are great because people can easily embed them into their blogs and web pages bringing you even more exposure.

do follow blogs

I am planning on making my blog do follow. I did try to strip out the rel nofollow from it, but it came back. Well, here is a list of dofollow blogs.


Wednesday, February 11, 2009

Sunday, February 08, 2009

Backlinks

OK, so how important are backlinks? I would say that backlinks are the bread and butter of our SEO job. In fact, without backlinks it is hard to get traffic. Also backlinks are used by search engines, like Google to rank websites. So, f your site has no backlinks it will not fare well in the ranking arena.

Saturday, February 07, 2009

Percent conversion

The most important part of SEO is percent conversion. This is more important than being position one on Google for a major keyword. Percent conversion should drive your SEO effort. Traffic that does not convert is worse than worthless. The bandwidth cost you money and it slows down your server. So ranking high for a keyword that does not convert actually hurts you.

Friday, February 06, 2009

Youtube soars

Youtube soars to 100 million viewers in December. This is important as many people now use Youtube as a search engine. Try to optimize your video for top placement by giving them catchy titles that include your main keywords. Also, make sure to make these videos interesting so you get a good score.

Thursday, February 05, 2009

SEO tips from Google

Here are some SEO tips from Google itself. These tips are mostly common sense. Still, if you use these tips then you can improve your ranking in the search engines. So lets get started and improve our SEO.

Wednesday, February 04, 2009

Online video is plus max

Online video viewing jumps as economy declines and people are spending less money this year. This is good news if you post on Youtube as it grabs 40% of all viewers. The people who view videos can even send you emails and comments.

This is made to order for SEO and a great free way to score some tasty traffic. Make a movie, post it on Youtube, and VoilĂ !

Tuesday, February 03, 2009

PR0 Pages

Getting links from pr0 pages is a good idea. This is not like before when a pr0 was a sign that the page was bad, now lots of pages are pr0. Google has lowered pr on lots of pages and it is a good idea to get traffic from many different souces, even low pr pages.

Sunday, February 01, 2009

SEO science

OK, is SEO a science or art? Search engines depend on complex algo. The problem is that there is a bit of art when combining SEO with ol skool marketing. SEO can bring more traffic to your site, but marketing is most vital to help increase our conversions.

SEO to save money

Today, I talk about something that is affecting us all. The economic crisis. Well, one reason that we turn to SEO is to save money. This is because SEO is cheaper than PPC, still without sales we will all go under. The financial catastrophe is getting worse.