One method of getting links and exposure is to create Digg friendly content to drive traffic to your website. It is a strategy that consists of making a general audience article that is highly relevant and appeals to the users of social communities.
Most Diggers are looking for fresh content. If you can provide this it makes your article a possible new source of information for your crowd, which may find you later using search engines. The key is to grab their attention and hold it with an exciting article.
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